Virginia Polytechnic Institute and State University Marketing
Blacksburg, VA
Department History
Marketing 2023–2024
| Person | Role |
|---|---|
Dave Knachel
|
Senior Director, Photography |
J.C. Whidden
|
Senior Associate Athletics Director, Brand Advancement and External Operations |
Jed Castro
|
Senior Associate Athletics Director, Production & Multimedia |
Kathryn Dillin
|
Director, Marketing & Fan Development |
Dylan McKitterick
|
Director, Digital Strategy & Revenue Growth |
Bob Gavagan
Departing
|
Assistant Athletics Director of Marketing & Fan Development |
Tori Thurston
|
Associate Director, Marketing & Fan Development |
Murfee Jones
|
Assistant Director, Digital Marketing |
Marketing 2022–2023
| Person | Role |
|---|---|
|
J.C. Whidden
|
Associate Athletic Director, Brand Advancement |
|
Dave Knachel
|
Senior Director, Photography and Design |
Kyle Bruce
|
Associate Athletics Director, Digital Strategy & Innovation |
|
Jed Castro
|
Associate Athletics Director, Production & Multimedia |
|
Kathryn Dillin
|
Director, Marketing & Fan Development |
|
Dylan McKitterick
|
Director of Digital Marketing & Revenue Growth Strategies |
John Sours
|
Associate Director, Graphic and Web Design |
|
Tori Thurston
|
Assistant Director, Marketing & Fan Experience |
Marketing 2021–2022
| Person | Role |
|---|---|
|
J.C. Whidden
|
Associate Athletic Director, Brand Advancement |
|
Dave Knachel
|
Senior Director, Photography and Design |
|
Kyle Bruce
|
Associate Athletics Director, Digital Strategy & Innovation |
|
Jed Castro
|
Associate Athletics Director, Production & Multimedia |
Ben Smith
|
Director, Creative Design |
|
John Sours
|
Associate Director, Graphic and Web Design |
Angelica Sena
|
Assistant Director of Digital Marketing Strategies |
|
Tori Thurston
|
Assistant Director, Marketing & Fan Experience |
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